“I met my husband through Nevada Business Magazine! My PR firm ran an advertorial 18 years ago, and he came across the article. He told one of our clients he wanted an introduction to me, and the rest is history. I credit the magazine with my marriage and two daughters!” Holly Silvestri, Partner | The Ferraro Group “On business in Portland one morning, I had forgotten to pack … [Read more...]
Industry Focus: Marketing
Marketing agencies in the Silver State are adapting to rapid changes within their industry to meet client expectations. Recently, Nevada leaders in advertising and public relations met at the Las Vegas offices of City National Bank to share new and changing trends and how they affect the industry. Connie Brennan, publisher and CEO of Nevada Business Magazine, served as … [Read more...]
Krista Gilbertson Joins Public Relations & Public Affairs Firm, The Ferraro Group
LAS VEGAS – The Ferraro Group, a public relations and public affairs firm with offices in Las Vegas, Reno, Carson City and Phoenix, recently hired Krista Gilbertson as a Senior Account Executive. In her new position, Gilbertson’s responsibilities will include overseeing public relations activities, creating strategic public relations plans, and developing and overseeing … [Read more...]
WestCare Nevada “Healing, Growth, Change” Commencement Ceremony Slated for Sept. 27
WHO: WestCare Nevada, a non-profit organization founded in Nevada 43 years ago WHAT: WestCare Nevada “Healing, Growth, Change” Commencement Ceremony honoring adults and adolescents who have successfully completed treatment from several of the WestCare Southern Nevada residential and outpatient programs WHEN: Graduation will be held at the Community College of … [Read more...]
Las Vegas Global Economic Alliance to Hold 2016 Annual Dinner: ‘DEVELOPOSSIBLE’
WHO: The Las Vegas Global Economic Alliance WHAT: The Las Vegas Global Economic Alliance annual dinner celebrates economic development successes and provides a networking opportunity for the Southern Nevada business community. The event features an evening of dining, entertainment and insight from keynote speaker Gabe Klein, author of “Start-up City: Inspiring … [Read more...]
Lauren Silverstein Joins Public Relations & Public Affairs Firm, The Ferraro Group
(Las Vegas) – The Ferraro Group, a public relations and public affairs firm, recently hired Lauren Silverstein as a Senior Account Executive. In her new position, Silverstein’s responsibilities will include overseeing public relations activities, creating strategic public relations plans, and developing and overseeing social media and community outreach campaigns. She will … [Read more...]
Wet’n’Wild Las Vegas to Host Third Annual Splashdown for Kids Event to Benefit Communities in Schools of Nevada and After-School All-Stars
WHO: Wet‘n’Wild Las Vegas, Communities in Schools of Nevada and After-School All-Stars Las Vegas WHAT: Wet‘n’Wild Las Vegas announced that it will partner with Communities in Schools of Nevada and After-School All-Stars for the third annual Splashdown for Kids! Proceeds from concessions, parking, rentals and ticket sales on April 30 will benefit Communities in … [Read more...]
WGU Nevada Hires The Ferraro Group as Agency of Record
WGU Nevada, Nevada’s only nonprofit online university, has named The Ferraro Group as its agency of record, the regional public relations and public affairs firm announced. Team members from The Ferraro Group and WGU Nevada will work together to increase awareness and enrollment for the competency-based online university, which is endorsed by Governor Brian Sandoval. At the … [Read more...]
Rachel Wright Joins The Ferraro Group
Reno – The Ferraro Group, a public relations and public affairs firm with offices in Reno, Carson City, Las Vegas, and Phoenix, has hired Rachel Wright as a public relations account executive. In her new position, Wright will be responsible for public relations and social media efforts for both local and statewide clients. She will be working with various accounts, including … [Read more...]
Smith’s Hosts Mother’s Day Shopping Event for Residents of The Shade Tree
Smith’s Hosts Mother’s Day Shopping Event for Residents of The Shade Tree Las Vegas, NV - In honor of Mother’s Day, Smith’s Food & Drug welcomed children from The Shade Tree to its North Las Vegas store at 2255 Las Vegas Blvd. North. The children were paired with women from Smith’s new employee membership program, Women’s Edge, while they shopped for free Mother’s … [Read more...]
Barbara Smith Campbell Joins The Ferraro Group
Veteran tax policy expert to lead regulatory affairs for the regional firm The Ferraro Group, a public relations and public affairs firm with offices in Reno, Las Vegas, Carson City and Phoenix, announced that veteran tax policy expert Barbara Smith Campbell will merge her firm, Consensus LLC., with the regional communications company, effective immediately. Campbell will … [Read more...]
Industry Focus: Marketing
With new digital platforms popping up left and right, the marketing industry keeps pace to push Nevada businesses forward and out of the recession. Recently, a group of marketing executives met at the Las Vegas offices of City National Bank to discuss the trends and challenges facing their industry. Connie Brennan, publisher and CEO of Nevada Business Magazine, served as … [Read more...]
Crazy Pita Rotisserie & Grill Names the Ferraro Group Agency of Record
Las Vegas – Mehdi Zarhloul, owner and founder of Crazy Pita Rotisserie & Grill, announced it has named The Ferraro Group as its agency of record for all southern Nevada locations. The Ferraro Group will handle all public relations, media communications, marketing and social media needs for Crazy Pita Rotisserie & Grill, a locally owned fast casual dining restaurant … [Read more...]
Nevada State Bank Expanding Mortgage Team to Meet Demand
Nevada State Bank is "gearing up" for increased mortgage demand. The bank is expanding its team of loan officers to handle a purchase market that is picking up steam, according to a recent statement. “While other organizations are downsizing the large refinance teams they have built over the last few years, Nevada State Bank is growing our purchase team to handle the … [Read more...]
Getting It Done: The 2013 Legislative Session
The 77th regular legislative session starts in Carson City on February 4, 2013. What major issues will be coming down the pipeline in 2013? How will issues discussed and laws passed in the upcoming session affect Nevada in the future? What part will a freshman Legislature play and what challenges will lawmakers face? The Budget One of the biggest issues facing every … [Read more...]
Industry Focus: Marketing
Doing business in a rapidly changing industry, marketing executives have adapted to and embraced new technologies and communication tools. They have braved the recession and have seen increased business in the past several months. Recently, executives representing marketing firms in Nevada met at the law offices of Holland & Hart in Las Vegas to discuss this changing … [Read more...]
