Principal/Co-OwnerThe Ferraro Group Type of Business: Public Relations and Public AffairsBased In: Las Vegas, NVHails From: San Diego, CA Years Co. has been in Nevada: 18Years with Company in Nevada: 14Employees with Company: 23 What was your first job? In high school, I worked in a sports clothing store and warehouse. I was always climbing high ladders in the back … [Read more...] about Holly Silvestri
Holly Silvestri
How Did You Meet Your Significant Other?
“I met my husband through Nevada Business Magazine! My PR firm ran an advertorial 18 years ago, and he came across the article. He told one of our clients he wanted an introduction to me, and the rest is history. I credit the magazine with my marriage and two daughters!” Holly Silvestri, Partner | The Ferraro Group “On business in Portland one morning, I had forgotten to pack … [Read more...] about How Did You Meet Your Significant Other?
Industry Focus: Marketing
Marketing agencies in the Silver State are adapting to rapid changes within their industry to meet client expectations. Recently, Nevada leaders in advertising and public relations met at the Las Vegas offices of City National Bank to share new and changing trends and how they affect the industry. Connie Brennan, publisher and CEO of Nevada Business Magazine, served as … [Read more...] about Industry Focus: Marketing
Krista Gilbertson Joins Public Relations & Public Affairs Firm, The Ferraro Group
LAS VEGAS – The Ferraro Group, a public relations and public affairs firm with offices in Las Vegas, Reno, Carson City and Phoenix, recently hired Krista Gilbertson as a Senior Account Executive. In her new position, Gilbertson’s responsibilities will include overseeing public relations activities, creating strategic public relations plans, and developing and overseeing … [Read more...] about Krista Gilbertson Joins Public Relations & Public Affairs Firm, The Ferraro Group
WGU Nevada Hires The Ferraro Group as Agency of Record
WGU Nevada, Nevada’s only nonprofit online university, has named The Ferraro Group as its agency of record, the regional public relations and public affairs firm announced. Team members from The Ferraro Group and WGU Nevada will work together to increase awareness and enrollment for the competency-based online university, which is endorsed by Governor Brian Sandoval. At the … [Read more...] about WGU Nevada Hires The Ferraro Group as Agency of Record
Smith’s Hosts Mother’s Day Shopping Event for Residents of The Shade Tree
Smith’s Hosts Mother’s Day Shopping Event for Residents of The Shade Tree Las Vegas, NV - In honor of Mother’s Day, Smith’s Food & Drug welcomed children from The Shade Tree to its North Las Vegas store at 2255 Las Vegas Blvd. North. The children were paired with women from Smith’s new employee membership program, Women’s Edge, while they shopped for free Mother’s … [Read more...] about Smith’s Hosts Mother’s Day Shopping Event for Residents of The Shade Tree
Industry Focus: Marketing
Doing business in a rapidly changing industry, marketing executives have adapted to and embraced new technologies and communication tools. They have braved the recession and have seen increased business in the past several months. Recently, executives representing marketing firms in Nevada met at the law offices of Holland & Hart in Las Vegas to discuss this changing … [Read more...] about Industry Focus: Marketing