Meta, the parent company of Facebook, recently launched the Facebook’s Feeds tab (previously known as News Feed), which makes it easier for people to not only find relevant content, but further customizes their experience on the platform.
The Feeds tab, which started appearing in the shortcut bar of users’ Facebook apps starting July 21, will allow those using the platform to view friends’ posts, Groups and Pages they follow in reverse chronological order, without ranking or recommended content.
In addition, Home (new name of the tab you first see when opening the app) will transition into more of a discovery engine, using AI to recommend content that is interesting and relevant to each user.
Over time, users will see more recommended content on the Home tab, making it easier to find interesting content. This new and improved feature is a continuation of Meta’s constant efforts to provide people with safe and positive online experiences.