(RENO, Nev.) – KPS3, a full-service marketing and digital communications firm, has hired Connor Goicoechea as Art Director.
Goicoechea worked at an agency for a diverse array of clients such as craft breweries, trendy up-and-coming districts, luxury mountain resorts and hidden-gem travel destinations. He then ran his own freelance business, catering to businesses with a shared eye for quality and a commitment to standing out.
Originally a self-taught designer, Goicoechea honed his craft at the University of Nevada, Reno, where he earned his Bachelor of Arts in Digital Media and Human-Centered Design. During his studies, he served as art director for the school magazine and worked at a couple of local print shops, learning the ins and outs of the trade.
With a detail-driven eye and a noticeable excitement for the phrase, “font pairing,” Goicoechea expertly bolsters brands with a clean and clever visual style. At KPS3, he will be working to ensure that all clients and their visual representations are effective and cohesive.
“Connor brings a wealth of experience and design acumen in packaging, brand identity and web design,” said Michael Leonardini, creative director. “He really compliments and rounds out our highly imaginative creative team. I’m confident our clients will benefit greatly with Connor working through creative business solutions.”
As an integrated marketing agency, KPS3 delivers purposeful branding, marketing and public relations focused on moving companies toward growth. KPS3 delivers opportunities through data, propelling companies to act on that data by connecting brand-centric creative and communications with quantifiable results. KPS3 brings insights to life. Learn more at kps3.com.