LAS VEGAS – The Public Relations Society of America (PRSA) Las Vegas Valley Chapter honored MassMedia with a prestigious Pinnacle Award for its media relations campaign involving the Deaf Studies program at Nevada State College.
The award was presented to MassMedia Public Relations Director Dave Sheehan during the annual awards ceremony at the Golden Nugget. The Nevada State College campaign, which coincided with the college’s 2019 commencement ceremony, garnered extensive exposure in broadcast, print and online media. The story reached an estimated 390,000 people.
Established in 1996, the Pinnacle Awards recognize the best public relations programs, tools and professionals in Southern Nevada, Southern Utah and Northern Arizona. Out-of-market, accredited members of PRSA serve as judges for the awards program.
Georgeann Pizzi, MassMedia partner and president, said the award reflects the agency’s commitment to excellence in serving its clients with effective and measurable results. “Our PR professionals help our clients, such as Nevada State College, convey their message to their key stakeholders. The MassMedia PR team’s impressive experience in journalism, including television news, helps us understand the needs and desires of editors and reporters and provide them with compelling, newsworthy stories.”
A list of all the 2019 Pinnacle Award winners can be viewed at http://prsapinnacleawards.com/winners/2019-winners/
Founded in 1997, MassMedia Corporate Communications is a full-service public relations, advertising, and marketing agency whose knowledge, strategic insights and innovative programs have developed brands, communicated messages, and influenced consumers for a variety of clients, products and services across the nation. The firm’s clients include Nevada State College, One Nevada Credit Union, HealthCare Partners, Legacy Traditional Schools, Desert Radiology, Remington Nevada, Goettl Air Conditioning and Plumbing, and Pisanelli Bice PLLC. To learn more about MassMedia Corporate Communications, visit www.MassMediaCC.com, and follow the company on Facebook at www.facebook.com/MassMediaCorporateCommunications and on Twitter at @MassMediaCC.
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