LAS VEGAS – NAREE’s 52nd Annual NAREE Conference in Las Vegas will be a news-filled event with many CEOs, economists and industry leaders delivering cutting edge information and insights. Peer-led workshops — on how journalists can do their jobs better, faster and drive traffic and more eyeballs to their news platforms — will be held each day at breakfast and lunch. NAREE’s 68th Annual Real Estate Journalism Awards presentation, NAREE’s Meet the Press, and evening tours to Ascaya and Area 15 will round out the program.
The conference, June 13-16, 2018 at the Planet Hollywood Resort, will cover commercial and residential topics, as well as design and green issues. NAREE President Dion Haynes, Washington Post Real Estate Editor, will open the conference at 8:30 AM Wednesday, June 13. NAREE Vice President Beth DeCarbo, Wall Street Journal Mansion section Deputy Editor is heading up the journalism workshops. Eli Segall, Las Vegas Review-Journal will speak Wednesday morning. Conference advisors include NAREE past presidents Dan Taub, Bloomberg News real estate editor and Los Angeles Times freelance Hot Properties blogger Lauren Beale. Real Estate reporter Catherine Reagor, Arizona Republic will be among the 50 journalists participating in NAREE University and NAREE’s Meet the Press (MTP). NAREE’s MTP will feature a series of three-minute, one-on-one meetings between journalists, bloggers, authors and communications professionals. More than 100 real estate journalists are expected.
Conference news-making highlights include:
THE MISSING MIDDLE: THE SEARCH FOR ATTAINABLE HOUSING SOLUTIONS. The duplex, the triplex and the bungalow court may offer solutions as Americans search for more diverse housing choices at affordable prices. This panel features Architect Dan Parolek of Opticos Design; Ralph McLaughlin of Veritas Urbis Economics and Mark Coen, chief executive officer of AHV Communities.
THE ECONOMY: NAREE Past President Steve Brown, Dallas Morning News, will lead the economic forecast session on Friday morning. The Friday forecasters this year: Frank Nothaft, CoreLogic; Danielle Hale, realtor.com; George Ratiu, NAR; and Aaron Terrezas, Zillow. Earlier in the conference, count on hearing other spry analysis and predictions from Nela Richardson, Redfin; Rob Dietz, NAHB and Revathi Greenwood, Cushman & Wakefield and more.
THE RETAIL ARMAGEDDON: As the retail industry evolves, shopping centers are being transformed. A key thought-leader, CBL Properties CEO Stephen Lebovitz, former chair of the International Council of Shopping Centers, will be speaking to NAREE Wednesday afternoon. On Friday, NAREE’s Experiential Marketplaces panel will explore solutions with panelists Winston Fisher, Fisher Brothers; Anthony Buono of CBRE; and Aldo Muccia, Crescent Communities. Learn about e-commerce and “The Immersive Bazaar.”
MILLENNIALS: WHERE DO THEY LIVE, WORK AND PLAY? Join us Thursday at the Barriers to Entry panel with Millennial market experts Rob Chrane, Down Payment Resource; Cheryl Young, Trulia, Jeff Dickstein, Pro Teck; Javier Vivas, realtor.com; and Bill Walker of Unison Home Ownership Investors. And don’t miss “The Workplace Evolution” panel with Robert Perry, CBRE Global Investors; Michael Anderson, Colvill Office Properties; and Natalie Snyder Bode, Cushman & Wakefield. In some new Millennial offices, people don’t even have their own desks.
A few of the other conference speakers include:
- Dr. Chris Herbert, Joint Center for Housing Studies, Harvard University
- Developer Christina Roush of Las Vegas-based HB Properties
- CEO Richard Bozworth, JC Hospitality, owner of Hard Rock Hotel & Casino
- Anthony Buono, CBRE Global and Americas President of Retail
- Angela Aeschliman, SVP, Missner Group
- Robert Hart, CEO TruAmerica Multifamily
- Jim Boyd, Regional President, Toll Brothers
- Rick Sharga, EVP, Carrington Mortgage Holdings
- Ricardo Santa Cruz, RSC
- Caitlyn Walter, National Multifamily Housing Council
More speaker names will be revealed soon.
This newsworthy conference is attracting journalists from around the nation including reporters and editors confirmed from The Wall Street Journal, Bloomberg News, The New York Times, The Los Angeles Times, The Orange County Register, The Washington Post, The Boston Globe, U.S. News & World Report, POLITICO, The Real Deal, Unique Homes, The San Francisco Business Times, Dallas Morning News, The Atlanta Journal-Constitution, Newsday, The Philadelphia Inquirer, The Palm Beach Post, Bisnow, Inman News, CoStar News, Commercial Property News, France Media, The Plain Dealer, San Antonio Express-News, Arizona Republic and Las Vegas Review-Journal, among many others.
NAREE anticipates that hundreds of news stories and thousands of Tweets will be generated from this conference. The conference schedule times are on http://www.naree.org/main/naree-s-52nd-annual-real-estate-journalism-conference/ The full conference schedule will be posted on naree.org on Tuesday, June 12.
Here’s a quick look at NAREE University curated by NAREE Vice President Beth DeCarbo, Wall Street Journal.
Wednesday 8:30 AM – June 13th
The Anatomy of An Award-Winning Story
Moderator: Kathy Orton, Reporter and Editor, The Washington Post
Lessons learned from NAREE 67th Journalism Competition:
-Where the story idea came from
Wednesday Noon – June 13th
Moderator: Tony Wilbert, Senior News Editor, CoStar Group
Build your personal brand to generate Likes, Followers and Retweets:
-Use keywords, photos and other SEO strategies to build audience numbers
-How your digital profile can attract scoops and exclusives
-Position your work to silence the noise of FAKE NEWS
-Make yourself impervious to the next buyout–or create a bidding war when applying for your next (better) job
Thursday 8 AM – June 14th
Deal With It!
Moderator: Lauren Beale, Freelance Writer, Hot Properties blogger, Author and
Former Real Estate Editor, Los Angeles Times
Poise and professionalism in an era of snark and sarcasm:
-How to handle angry readers, hostile sources and pushy pitches
-Call out harassment and other inappropriate behavior
-Learn to respond and move on (and not go crazy)
Moderator: Lauren Beale, Freelance writer and former real estate editor of the Los Angeles Times
Thursday Noon – June 14th
New Media Species Editors’ Forum
Moderator: Ralph Bivins, Realty News Report
How to maintain the highest standards in a real-time, digital-first newsroom:
-Strategies to ensure that your work is both fast and accurate
-Getting sources on the record and confirming leads on background
-Digital resources for fact-checking
-Stay current online with a developing story
Moderator: Ralph Bivins, Realty News Report
Friday 8 AM – June 15th
Moderator: J. Scott Trubey, Staff Writer, Atlanta Journal Constitution
Tools for geographic real-estate research:
-Understand geomapping and decipher satellite images
-Pinpoint neighborhoods and ZIP Codes for deep dives into data
-Overlay maps with real-estate data
-Use Pictometry and street views to acquire digital images (plus: Drone dos and don’ts)
Saturday 8:30 AM – June 15th
Saturday Morning Review of Award Winning Work
Moderator: Catie Dixon, Managing Editor, Bisnow
Winners of NAREE’s 68th Annual Real Estate Journalism Competition will share backstories on:
-Digging for data
-Searching for and selecting the right story for in-depth reporting
For more information visit www.naree.org or contact Mary Doyle-Kimball, NAREE Executive Director firstname.lastname@example.org • 561-391-1983 cell. Follow NAREE: @nareenews.