LAS VEGAS – Kassi Belz, president of MassMedia, a full-service public relations, advertising and marketing firm with offices in Las Vegas and Irvine, California, announced the agency has hired Marcus Rochellle as the company’s grassroots manager.
In his new role, Rochellle specializes in implementing grassroots and direct engagement strategies for MassMedia’s clients. He is also responsible for creating, coordinating and implementing in-field outreach, in addition to promotional and community-driven events.
Prior to joining MassMedia, Rochellle worked for the Nevada State Democratic Party and Obama for America as a field organizer tasked with educating and training teams of volunteers to register and motivate voters. As an undergraduate, he was responsible for the largest voter turnout in the University of California, Santa Barbara’s history.
A native of Catheys Valley, California, Rochellle graduated from the University of California, Santa Barbara with a Bachelor of Arts in political science.
Founded in 1997, MassMedia is a regional public relations, advertising and marketing agency whose knowledge, strategic insights and innovative programs have developed brands, communicated clients’ messages and influenced consumers for a wide variety of clients, products and services. The firm’s clients include HealthCare Partners Nevada, Valley Electric Association, Inc., McDonald’s, The PENTA Building Group and Colliers International – Las Vegas. To learn more about MassMedia, please visit www.massmediacc.com.