Branding: Managing and Defining Your Company’s Image

Branding: Managing Your Company's Image

Every Nevada company, whether a one-man operation or a large corporation, has a brand. The difference is some businesses have defined and continually reinforce theirs whereas others haven’t and don’t. “You’re brand is a living, breathing thing that you work on every day,” said Dave Kirvin, partner at Las Vegas-based Kirvin Doak Communications, which specializes… [More...]

Staffing Firms

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Nevada’s Staffing Firms have had front row seats to one of the most troubling aspects of this economy: unemployment. Despite that, they have found more and more employers are hiring and a demand for skilled workforce has remained strong. Recently, executives representing this industry met at Holland & Hart’s Las Vegas office to discuss staffing… [More...]

Social Media: Get in the Game

Eight out of 10 U.S. companies use social media, according to data from eMarketer, a digital marketing researcher. Is yours one of them? “It’s necessary to have some type of social media presence. If you can dedicate some time to it, there’s going to be a return,” said Adam Carter, Web and social media manager… [More...]