Town’s largest employer updates rewards program, remodels restaurant and venues
LAS VEGAS – Golden Casino Group (GCG), a division of Golden Entertainment, Inc. (NASDAQ:GDEN), and owner and operator of the Pahrump Nugget Hotel & Casino, Gold Town Casino and Lakeside Casino & RV Park in Pahrump, announced a rebranding of its player and retail rewards system, in addition to the remodeling of several venues in both the Nugget and Gold Town casinos.
Gold Mine Rewards, a brand new player and retail rewards system and technology, features a one-card solution enabling all guests (gaming and retail) to earn rewards across all three Pahrump properties. Dubbed “3 Casinos | 3X the Rewards,” the program includes new and easier to achieve club tiers and floor-wide community bonuses. Golden Entertainment’s Pahrump properties include more than 1,000 slot and video poker machines, Pahrump’s only table games, live poker and five restaurants. Points can now be earned and redeemed in all three properties using a single card.
Guests who are currently enrolled in Club Nugget, or G Club members, will not lose any points upon Gold Mine Rewards going live. All applicable earned points and comp dollars will be transitioned over to the new system.
According to general manager Jeremy Jenson, bingo continues to surge in popularity among all age groups, and the time was right to remodel and improve the bingo rooms at both the Nugget and Gold Town. The Bingo Vault in the Nugget and Bingo Barn at the Gold Town both feature new bingo game technology and player-friendly programs. Bingo Vault features an enclosed smoking section and non-smoking area, while Bingo Barn is a non-smoking room.
At the Gold Town, dining options will include remodeled and new concepts coming this spring. The casino’s Calico Café & Buffet will be transformed into new two outlets – the Back Porch Café, featuring all-American fare in a coffee shop-style eatery, and Slices & Scoops, a rustic Italian pizza and ice cream shop.
Finally, the Pahrump Nugget will install a brand new marquee on Highway 160 in mid-February. The new marquee will feature a new digital board to highlight all property promotions, amenities and special events.
“We’ve been working hard on our new player and retail rewards system, making changes to benefit all of our guests,” said Jeremy Jenson, general manager of Golden Casino Group. “Along with the remodeled bingo rooms, and the new dining concepts at Gold Town, our company continues to invest in all three Pahrump properties to benefit the local guests and visitors alike. We’re excited to share our changes with them very soon.”
About Golden Entertainment, Inc.
Golden Entertainment, Inc. owns and operates gaming properties across two divisions – distributed gaming and resort and casino operations. Golden Entertainment operates approximately 10,300 gaming devices and more than 30 table games in Nevada, Maryland and Montana. The Company owns four casino properties, nearly 50 taverns and operates approximately 770 distributed gaming locations in Nevada, Maryland and Montana. Golden Entertainment is focused on maximizing the value of its portfolio by leveraging its scale, leadership position, and proven management capabilities across its two divisions. For more information, visit www.goldenent.com.