When most people think about Valentine's Day they picture romantic dinners, chocolates and roses.
Not family law attorney Brian Steinberg of Steinberg Law Group. He readies for an uptick in business as the holiday nears.
So far this year, there has been a rise of divorce filings -- starting right after January 1, according to Hillary Steinberg, vice president of relationship marketing for Steinberg Law Group.
Steinberg attributes the business spike to many couples waiting until after the holiday season to break up and to an increase in home worth valley-wide.
"Not everything is upside down anymore," she said.
And something as minor as not getting the gift they had been hoping for can be the trigger that prompts someone to move toward divorce after realizing they are truly unhappy with their spouse.
Steinberg added that Valentine's Day often spurs romance and engagements, which means an increase in prenuptial agreement inquiries.
Steinberg Law Group will take $250 off any prenuptial agreement, divorce or divorce mediation between February 12 and February 28. The firm offers an initial consultation with an attorney for no charge.
Last year, the firm saw a 34 percent increase in prenuptial agreements for the second half of February. Attorney Brian Steinberg also noticed a significant increase in annulments during the same period.
The week after Valentine's Day, calls for divorce and divorce mediation rose 42 percent at Steinberg Law Group in 2013.